It seems the next step in celebrity-dom these days is getting into the business of wine. Many stars have their own wine labels, if not their own vineyards like Angelina Jolie and Brad Pitt (we will have to see who gets that in the divorce).
Now it seems television shows are stepping up their brand awareness by having their own wines, and that is precisely what HBO’s Game of Thrones is doing. Tyrion Lannister would certainly approve of this venture, as the character has made a few wine references on the show, including this one: “Everything’s better with some wine in the belly.”
Imagine all the drinking games that will ensue thanks to this partnership between HBO and Santa Rosa winery (Vintage Wine Estates). Every time a character gets killed off, have a glass of wine. Three types of wine are currently set to be offered to consumers: a proprietary red blend for $19.99, a Cabernet Sauvignon for $39.99, and a chardonnay for $19.99. Let the games begin.
Jeff Peters, Director of Licensing and Retail for HBO, said that Game of Thrones wines are a good idea. “Given the prominent role of wine on Game of Thrones and our previous success in the beverage category, an officially licensed wine for the show feels like a natural extension for our fans.” Peters believes that Game of Thrones wines will add to the “fan experience as the battle for the Iron Throne heats up heading into the final seasons.”
The wine label itself is majestic looking—it is black stamped with gold embossing, and features one line of script (the wine’s type) in red.
Health Benefits of Wine
If you’re going to drink wine and feel good about it, put down the white wine and switch it up for red. Red wine is the wine with real health benefits, thanks to the deep red color. That’s where all the health value comes from. White wine is much like what milk chocolate is to dark chocolate. It is dark chocolate that has cardiovascular benefits, not the creamy milk. Sorry.
So, what are the benefits to drinking red wine? Here’s a short list outlining a few of the reasons to start drinking a glass a day of red wine.
Reduces rate of heart disease. A study at Queen Mary University in London almost a decade ago found that red-wine tannins contain procyanidins, and these protect against heart disease.
Lowers the risk of getting a stroke.
Reduces the risk of getting colon cancer.
Helps you live longer… For real. A Finnish study done with 2,468 men over 29-years found that wine drinkers have a 34% lower mortality rate than people who drink other types of alcoholic beverages. That’s a solid enough reason to switch.
Hibberd, J., “Game of Thrones is making wines now,” Entertainment Weekly web site, November 22, 2016; http://www.ew.com/article/2016/11/22/game-thrones-wine, last accessed November 24, 2016.
Quinlan, C., “8 Health Benefits of Drinking Wine,” Food & Wine web site; http://www.foodandwine.com/articles/8-health-benefits-of-drinking-wine, last accessed November 24, 2016.